MAC Cosmetics targets affluent Vogue readers via iPad sponsorship

MAC Cosmetics is sponsoring Vogue’s iPad issue and letting readers buy beauty products via the application. The application is a cover exclusive that features Lady Gaga, who is the face of MAC’s Viva Glam line. Readers can shop the line via the app. “Using the digital publishing suite, the Vogue team at Condé Nast was [...]

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Posted: Feb 28 2011
Tags: advertising, brands, fashion, global, QR, retail, technology, trends
Comments: 0

Converse Sampler iPhone app

See what Converse shoes would look like on… Love it!

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Posted: Dec 08 2010
Tags: advertising, app development, apps, brands, cool, iPhone, retail
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MOBILE AGENCY NOMAD LAUNCHES RED BALLOON MOBILE SITE

Now you can “Give An Experience” on the go, with the new Red Balloon mobile site. Challenger mobile agency Nomad has launched a mobile-friendly site for experience gift company Red Balloon, compressing the Learn, Choose, Buy journey into a small screen-friendly five page process.

Stickybits Upgrades

Get your hands on some altoids and scan it with stickybits and you’ll get a $10 iTunes gift card to celebrate the Beatles coming to iTunes. Download stickybits for the iPhone (it’s free!) or visit stickybits.com for more info. (Limited to the first 1,000 people that scan.)

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Posted: Nov 17 2010
Tags: advertising, Apple, apps, brands, iPhone, iTunes, music
Comments: 0

Nokia Push Burton – snowboard trick tracking on your mobile

When the Nokia Push project began back in September 2009, we helped re-imagine skating, kite aerial photography, city guides and more. But even we could not have imagined this. In 2011, Nokia Push will be collaborating with the world’s biggest…

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Posted: Oct 08 2010
Tags: app development, apps, brands, sport
Comments: 1