Two screen behaviour boon for TV

Great New York Times article about the rise of social TV, or the use of social media like Twitter and Facebook to engage in real time chat about TV shows as they happen. The article mentions the Grammys and the Oscars and we can see the same phenomenon here during MasterChef and Q&A. Definitely worth [...]

Augmented reality film for Natural History Museum

The Guardian reports that the Natural History Museum in London has produced a world first for museums globally with its 45 minute augmented reality film, made for school children. The film, titled Who Do You Think You Are? is viewed with a custom-built childproof touchscreen computer, similar to an iPad, and takes kids through the journey [...]

Flipboard trialling ads

Pad magazine app Flipboard is conducting a trial with select publishers of 'Flipboard Pages,' which will allow content to be surrounded by full page ads, custom built for iPad. Initial publishers include ABC News, News Corp (AllThingsD), Conde Nast (Bon Appetit), Hearst (San Francisco Chronicle & The Washington Post). Ad revenue will be shared between the publisher and Flipboard.