History Will Be Kind Signs New Wins With Polycom And Oneflare
Communcations agency History Will Be Kind (HWBK), has secured two new technology clients; collaboration tech solutions provider Polycom, […]
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Breaking down language barriers
Google acquires real-time visual translation app, makes it free,
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The Mouses’ Last Clicks
Brands need to create user experiences that blend 'point and click' with touch, gesture and speech.
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Apple Loses Brazilian iPhone Trademark Ruling
In a world that has been opened up massivley by technology, the article above shows the irony of how closed it still is. Everyone will agree that planes, phones and the internet have opened the doors to working towards harmonisation, yet the same instruments’ IP are restricted by geographic jurisdition. Currently, the Madrid system is the primary system for registering multiple trademarks in different jurisdictions. The system was derived from the Madrid Agreement (1891) as well as the Madrid protocol (1989) and is administered by the World Intellectuial Property Organisation (WIPO) http://www.wipo.int/madrid/en/. Initial support for this system had been stagnant as the main trading countries were not a member of this system. By 2004 both the US and EU were members adhering to this protocol and as a result more countries are following the Madrid Protocol. The question is,should it be made easier for companies to register a trademark internationally?
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Every step you take, every move you make, Google’s got maps for you
“Indoor” GPS technology is set to revolutionise the way we use location-based services by offering an unprecedented level of destination information at virtually any location on the planet.
Safe Sext has arrived
This friendly ghost just made sexting safe for teens all over the world. What will happen next?