Introducing the Personal Network

When Google+ hit the market one of its stand out features was the ability to choose who you were posting to by grouping friends, acquaintances, colleges, etc in different ‘Circles’. Facebook were quick to follow suit with Facebook ‘Groups’. This feature was an attempt to give social networks a personal touch…

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Posted: Jan 25 2012
Tags: app development, Apple, apps, Facebook, iPhone, smartphone, social media
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Unstuck

http://www.iamthelab.com/portfolio/unstuck/

Unstuck Demo from Unstuck on Vimeo. Unstuck Demo from Unstuck on Vimeo.

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Posted: Jan 10 2012
Tags: apps, cool, creativity, iPad, template
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Top 5 QR Code Fails in 2011

Despite the teething issues QR codes have faced as a platform, it hasn’t stopped marketers from flocking to them in the past year. While they can be useful in certain cases, here are a few examples that remind us that they require just as much thought as [...]

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Posted: Jan 05 2012
Tags: apps, brands, code, marketing, mobile marketing, mobile strategy, QR
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PixelPhones – a huge display made with smartphones |Seb Lee-Delisle | Seb Lee-Delisle

Creative Coder Seb Lee-Delisle is developing the replacement for the burnt fingers and 10,000 plastic lighters thrown away at the end of a rock anthem. Become a mobile pixel!

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Posted: Dec 15 2011
Tags: app development, apps, mobile, patterns, smartphone, technology, video
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Converse: Made By Facebook App

Via Creativity Online Design and sell your own Converse. This looks super promising. A new Facebook campaign out of Anomaly adds a new twist to the social shopping experience, for Converse. An extension of Converse’s Create campaign, the Made By Facebook App appears as if it’s going to allow fans to design their own Converse, sell [...]

Via Creativity Online

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Posted: Dec 14 2011
Tags: apps, brands, Facebook, mobile shopping, social commerce, social media
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The Future of Retailing?

Supposedly this is the future of retailing… I can’t help thinking about potential *other* uses…???

Augmented Reality App Lets You See Through Clothes [Video]

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Posted: Nov 16 2011
Tags: app development, apps, ecommerce, iPad, retail, video
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Heinz Ketchup Augmented Reality

Heinz have done it again...after making waves as one of the first FMCG brands to capitalise on the Fcommerce craze, they have now launched an augmented reality experience for iphone and android users via blippAR. Simply hold your phone up to your heinz bottle to unlock a recipe book with meals that use that [...]

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Posted: Nov 09 2011
Tags: advertising, Android, app development, apps, brands, iPhone, mobile, mobile strategy, news, smartphone
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When Placing Ads, Don’t Underestimate the Value of Mobile

Marketers, take note: While you're spending pennies to the TV dollar in mobile advertising, swathes of U.S. consumers are heads-down buried in their iPhones, Androids and BlackBerrys.

Trump hourly chart

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Posted: Nov 08 2011
Tags: advertising, Android, apps, Australia, iPhone, mobile, mobile strategy, smartphone, trends
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The future of mobile payments

CBA application making mobile payment easy .. Similar systems have been around in Japan for a while, but this looks pretty good

http://www.commbank.com.au/mobile/kaching.aspx?intcmp=10000369b

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Posted: Oct 28 2011
Tags: app development, apps, Australia, mobile, mobile development, mobile payment, smartphone
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‘Find my car’ app can also catch crooks

This is an interesting “emergent usage” of an app. Westfield have added a function to find your car in their carparks – by scanning the CCTV images, but the police could use it to find your car if stolen.

via SMH

I thought it’d be great to integrate the city’s CCTV network with Facebook face-recognition and get automatic updates on nearby friends.

“Facebook Alert: Hi, you have 3 ex-girlfriends and 1 mother in-law within 300 metres, would you like to go offline now?”

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Posted: Sep 09 2011
Tags: app development, apps, auto, technology, trends
Comments: 0