KIA’s partnership with the 2012 Australian Open included media placement across TV, outdoor, event activity and Facebook.
KIA required an iPhone and Android application to engage users with media, capture a database and convey KIA’s partnership with the 2012 Australian Open.
Nomad developed a solution the included image recognition for competition entry, video channel, location map and integration with our licensed instant win promotion engine
All media interactions fed into our promotion engine managing reporting by visitor and media type.
The campaign received over 100,000 entries, 20,000 app downloads and was number 2 in the app store, 2nd only to the official Australian Open app.
KIA’s iPhone and Android app achieved over 20,000 interactions in 2 weeks. The promotion gained over 100,000 entries.
The Black Dog Institute – Spark app
android / application-development / applications / cms-integration / health / ios-universal / research-mobile
application-development / applications / cms-integration / gamification-2 / geolocation-3 / ios-universal / ipad / kids-2 / mapping / marketing-mobile / research-mobile / tablet-device / video-streaming
Travel planning app personalises a preview trailer
application-development / applications / cms-integration / geolocation-3 / ios-universal / iphone / video-streaming
KINECT – AGENCY PROJECT VIEWER
applications / kinect / kiosk