Article: Google wants to serve you ads based on the background noise of your phone call

The patent discusses the technology to analyze the background noise during your phone call and serve up ads for you based on the environmental conditions Google picks up on. Yeah, that’s creepy. While Google isn’t technically “listening” to your calls, meaning there isn’t someone on the other line listening to your conversation, the fact that the company could unleash technology that monitors our calls in real-time is weird. Read more via thenextweb

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